Bluesky Social Media Interoperability Project Appoints First Employees, Telecom News, ET Telecom

Representative image (iStock)

By Sheila Dang

Bluesky, a company funded by Twitter Inc to develop a new operating standard for social media, will appoint its first three employees on Thursday, more than two years after Twitter co-founder Jack Dorsey announced the initiative to first time, according to a blog post seen by Reuters.

Bluesky is working to build an open protocol for social media with the goal of allowing different social platforms to work together, which would represent a fundamental shift from the current social media landscape.

The internet is currently dominated by isolated tech giants like Alphabet Inc’s Google and Meta Platforms Inc’s Facebook, which operate unilaterally. But in a future world of decentralized social media platforms, a Twitter user could message someone on Reddit, for example.

Dorsey, who joined Bluesky’s board in February, said the vision could take years to come to fruition. Social media users would have better control over the types of content they see in their feeds, and they could also take their data and easily switch to another social media app.

Aaron Goldman, who previously worked at Twitter and Google, will join Bluesky as a security engineer, according to the company’s blog post, which was due to be published later Thursday.

Daniel Holmgren and Paul Frazee will join as protocol engineers. Holmgren previously co-founded a tech startup, and Frazee previously built a web browser called Beaker.

With the initial team assembled, the company will be able to build its first prototype with the engagement of other industry technologists, Bluesky CEO Jay Graber wrote in the blog post.

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